Sunday, January 22, 2006

Zambo Fast Becoming Supplier Of Call Center Agents In RP


ZAMBOANGA CITY (Zamboanga Journal / 22 Jan) Zamboanga City is fast becoming the Philippines' largest supplier of labor resources for call centers because of its huge population of competent professionals and their unique ability to speak and understand both English and Spanish languages.

The Department of Labor and Employment (DOLE) said the country's largest call center and outsourcing firm the Cyber City Teleservices Limited (CCTL) has gone to Zamboanga City in search of call center agents to complement its expansion program in the Philippines.

Labor Secy. Patricia Sto. Tomas said that CCTL representatives were in Zamboanga City last week to recruit more female call center agents to fill up additional manpower requirements for its outsourcing operations.
They interviewed applicants and those who would pass the interview would be trained and sent either to their call centers in Pampanga and Davao, she said.

Sto. Tomas said that amidst the ongoing political noise, the country remains a favorite destination of many American call center and outsourcing firms due to the Filipinos' affinity with the American English language and culture.
"This is an indication of the expanding call center industry in the country," she said.

CCTL is the largest customer relationship management call center in the Philippines employing almost 5,000 agents for its operations at Clark Special Economic Zone in Pampanga province in Luzon and its affiliate G-Com Limited in Davao City in the southern Philippines.

It is also a leading provider of customer relationship management services and solutions including inbound and outbound offshore call center and business process outsourcing services based in New Jersey and California.

The latest CCTL recruitment was held at the Zamboanga City-based Public Employment Service Office and it planned to return to Zamboanga City next month and in March to recruit more call center agents, Sto. Tomas said.

She did not say how may were recruited by the CCTL, but local officials on Sunday praised the company for choosing Zamboanga City as its main labor source for its expansion program.

"This is a welcome development in light of our ongoing campaign to more generate jobs for the locals, and Zamboanga City has a big labor force and our professionals have strong command of the English language, and they can also understand Spanish and other Filipino dialects," Zamboanga City Councilor Milabel Velasquez said Sunday.

Velasquez said the peaceful law and order situation in Zamboanga City continues to attract many labor firms from Manila and others provinces to come here and hire more people.
"Our peace-keeping efforts are moving forward and everybody is working hard to sustain the current situation and we are on the right track," she said.

Zamboanga City is also the venue of the 5th Women Congress in March and more than 300 participants are expected to attend here, Velasquez, who is also the current vice president for Mindanao of the Rural Improvement Club of Mindanao, said.

DOLE said a study in 2004 said that the country ranked sixth in offshore location attractiveness index and the fourth choice location in Asia preceded by India, China, and Malaysia.

Currently, there are more than 50 contact center outsourcing providers in the Philippines. More call center and business process outsourcing firms are projected to set up operations in the country due to its cost-efficient, flexible, and trainable manpower.

1 comment:

Anonymous said...

Philippine call center is getting lots of exposures all over the world. That is also why there are numbers of foreign countries who want to outsource their online businesses here. Having said that, it's a good thing that there are many people who can speak english fluently and are also fit for the call center jobs.